Client: Nortegráfico
“Gijón Bonito” Gastronomic Campaign
June-September 2025
Illustration created for promotion on urban posters (different formats), merchandising products, press, social networks and other advertising applications. The “Gijón Bonito” campaign begins each year with the first bonito capture auction at the Gijón fish market, an activity that marks the beginning of one of the most traditional and best received gastronomic events of the year in Gijón. In the 2025 edition, it has had the support of more than 60 establishments, restaurants, fishmongers, canneries and other public and private entities, which join a unique gastronomic program, with wide media impact, rooted in the idiosyncrasy of the Gijón summer.